Autor: Orozco Leyva, Arturo; Góngora Basterra, Addy
Área Académica: Dirección de Operaciones
Clave: P-24-eC-03
Formato: PDF
Tipo: Caso
Año de publicación: 2024
Idioma: Inglés
Tema: Operations Strategy
Número de páginas: 26
Fecha de revisión: Abril, 2025
Origen: IPADE
Keywords: Operations Strategy, Vertical Integration, Manufacturing Strategy, Supply Chain, Innovation, Automotive Industry, Supply Chain, Manufacturing Strategy
The case describes the evolution of Tesla Motors' operations strategy from the company's origins to its situation in early 2024. The case shows the different decisions Tesla has made to design, produce and distribute its electric cars. This case seeks to understand the reasons why a company decides to vertically integrate in a highly competitive industry.
